PBSA agrees Vegas Kings partnership for Bookie website

January 9, 2018 – The Peerplays Blockchain Standards Association (PBSA) has engaged iGaming creative agency Vegas Kings to build the website for the new blockchain betting exchange app, Bookie.

The Bookie website will go live during Q1 2018, ahead of the launch of the Bookie betting exchange app, which will follow later in the year. The website will allow users to download the Bookie app and connect with other members of the Bookie community.

Bookie will be the world’s first truly decentralized betting exchange, offering users a revolutionary new platform built upon absolute transparency by leveraging the power of the Peerplays blockchain.

As part of the agreement, Vegas Kings will also build the Bookie affiliate website, which will allow fully decentralized, on-chain marketing for Bookie.

Vegas Kings was selected for its extensive experience within the gaming sector, having spent more than 20 years working with clients including Betfair, Ladbrokes and BoyleSports.

PBSA president Jonathan Baha’i said: “To bring the vision of provable fairness to life, we needed to engage a world-class digital agency that shares our drive to create truly game-changing products. In Vegas Kings we have found exactly that.

“This project is not typical, and it demands not just igaming expertise but also a willingness to adapt to technologies that are at the cutting edge of the sector. We are confident that the final Bookie website will serve as an important step in our mission to redefine the very nature of betting exchanges.”

Vegas Kings CEO Ashley Adir added: “We have worked with many of the most successful brands in gaming over the past two decades, so we can recognize truly innovative products with the potential to shake up the whole sector.

“With this in mind, we are delighted to be involved with Bookie from the beginning. The team has ambitious plans and we will be using all our experience to ensure Bookie makes a splash when brought to market later this year.”


Vegas Kings becomes an EveryMatrix Gold Partner

After the successful launch, including design and integration of two EveryMatrix client’s websites; Vegas Kings becomes a proud Gold Certified Partner.

The Certified Partners Program initiative aims to improve website development and delivery for our clients that choose to take full ownership of their front-end by building their own website based on the EveryMatrix’s Web API. The program aims to help clients with better websites, delivered faster and ultimately benefits both EveryMatrix and our clients with more players and more business.

In order to become a Gold Partner, Vegas Kings needed to have three or more successful launches for casino only websites OR one or more successful launches for a Sports Web API website.

All Certified Partners must pass our rigorous certification process and meet our requirements for code quality, website performance, project management, communication and on time delivery.

“We believe it’s going to be a great partnership moving forward” says Ashley Adir, CEO of Vegas Kings.

Vegas Kings is the most experienced Web Design and Development Agency that exclusively services the iGaming Industry. We have been in operation since 1998 and have successfully serviced over 100 online gaming brands across all verticals including Casino, Sports, Bingo and Poker. Through our years of experience we have found the formula to design and develop user experiences that truly convert.

EveryMatrix is an independent company offering award-winning software solutions to the iGaming industry.


Vegas Kings Creative Director finalist in Igaming Idol Awards

With iGaming Idol doubling in size this year, the awards were opened up to a wider nomination, worldwide group.

Vegas Kings head designer Ricardo Avila was nominated to take part in the Igaming Idol Awards for the Design and User Experience Idol of the Year category.

Being nominated for this given category is an honor in itself.

In order to select a winner in each category, the judges were looking for individuals who excel in the following 4 criteria, within the category chosen:
• Understands the theory of your area of expertise
• Understands the “big picture” and how your role/function adds value to the organisation
• Able to give examples of improvements within your area and which was initiated by you
• Have a general interest and up-to-date knowledge of the industry in general and hot topics within your area

Ricardo was selected as one of the top 3 finalist nominees in the Design and User Experience Idol of the Year category which took place on the 26th Sept 2017.

We would like to take this opportunity to congratulate the winner of the category – Martin McDonald of Join Games, a new Software Casino Provider in Malta.


Middleweight Web Designer for Hire:

Vegas Kings is urgently looking for a full time, middleweight web designer to come join our growing team in Cape Town, South Africa.

The candidate should have all the necessary skills as a competent web designer, they should also be able to work in a high pressured and multi deadline, studio environment.

At least 3 years of experience in a commercial studio working with live client briefs is required.

Please make sure to submit your full CV along with as many portfolio work examples as possible.


  • A recent portfolio of work
  • Photoshop
  • Freehand/Illustrator
  • Dreamweaver
  • Flash/HTML5 Animation
  • HTML Coding
  • Illustration


  • Experience with integration on projects using JavaScript/ASP/PHP.
  • Responsive Development
  • Adobe After Effects
  • Flash ActionScript



Junior Digital Project Manager for Hire

Vegas Kings iGaming Creative Agency is searching for a junior project manager to join their evolving team.

Applicants must have a min of 2 years’ experience working within the digital space and managing multiple website design/development driven projects is a plus.

This is a great opportunity to grow your career in the digital project management space.

The role involves the following responsibilities:

  • Project Brief Development
  • Delivery of projects within scope and on time
  • Manage all project-related documentation
  • Run medium to large projects independently
  • Project manage various internal teams and external resources
  • Prepare and update project plans according to templates and our internal system
  • Plan, track, control and report on projects – process and budget
  • Project manage client relationships throughout the project

We require the following skills and experience:

  • Relevant degree or diploma
  • Experience in the online / digital environment managing website & design development projects
  • Team management skills
  • Client-facing – ability to communicate effectively and handle any problems that may arise
  • Interpersonal skills
  • Ability to solve problems
  • Knowledge of running and managing project management software with ‘SCRUM’ methodology

Candidates must send their CV to


Vegas Kings is looking for a Full Time Junior Web Designer

Vegas Kings is currently recruiting for a full time, Junior Web Designer based in our Cape Town office.

The candidate should be junior in terms of experience and have the ability to work on high pressure, exciting projects. Experience in web development and use of Photoshop, HTML, HTML5 and Flash is paramount. We work with some of the largest internet brands and are hoping to find the key person to inject extra flavour into our work.


– A recent portfolio of work

– Photoshop

– Freehand/Illustrator

– Dreamweaver

– Flash/HTML5 Animation

– HTML Coding


– Experience with integration on projects using JavaScript/ASP/PHP.

– Responsive Development

– Adobe After Effects

– Flash ActionScript

Candidates with the correct skill set should send their CV and portfolio (no bigger than 5MB) to

Vegas Kings at G2E

Vegas Kings takes on Vegas at G2E

Vegas Kings will be attending the Annual Global Gaming Expo (G2E) in Las Vegas this coming fall (Sept 30th – Oct 2nd 2014).

Ashley Adir, MD of Vegas Kings will be available for meetings during the conference. Should you wish to set up a meeting, please contact him on

G2E is the world’s premier gaming-entertainment event where gaming executives, buyers, and industry professionals meet each year in Las Vegas to see and learn where the industry is going and to conduct serious business.

Sports Betting Site Design

Grand Play / Grand West – Sports betting site

Vegas Kings takes GPI’s first sports betting operation online.

VEGAS Kings, the leading iGaming Creative Agency was appointed to lead GPI in conceptualizing and building their first online sports betting brand – Grand Play.
Grand Parade Investments (GPI) is a Western Cape-based black owned and controlled holding company listed on the JSE Limited with investments and operations in the South African gaming and leisure industry.

From creating the brand to developing the responsive website, Vegas Kings played a key role in producing another successful project forming an integral part of GPI’s gaming offering in the future.

Visit Now!

European iGaming Conference

Vegas Kings End of Summer European Conference Tour 2014

Vegas Kings MD Ashley Adir and CEO Moshe Adir will be heading back to Europe this October for a whirlwind conference tour.

Catch them both at EiG – European iGaming Conference held from the 21st-23rd Oct 2014 at the Arena Berlin in Berlin, Germany and then at the Barcelona Affiliate Conference which will be running from 23rd-26th October.

Should you wish to set up a meeting at either venues, please contact us at

EiG 2014:
Organized by Clarion Events Ltd, the European iGaming Congress in Berlin will be bringing together the top 1500+ iGaming executives and high-level professionals for 44 hours of discussions, networking and business, The European iGaming Congress remains the core networking and learning centre for iGaming strategists and implementers. –

Barcelona Affiliate Conference:
The Barcelona Affiliate Conference will be returning to the Catalan capital to bring you the affiliate event of the year!
If you want to do business in the affiliate market, then this is the event for you. –

Tivoli Casino Design

3 Successful years of servicing Tivoli Casino

Vegas Kings is entering into its 3rd successful year of a retainer relationship with Tivoli Casino.

The world-famous Tivoli Gardens in Copenhagen, Denmark has since 1843 been one of Scandinavia’s biggest attractions and has provided land slot machine action at the casino grounds and online at

Initially supporting them with their Danish launch and ongoing marketing activities their new website now spans various other European regions and is included in our full range retainer support package.

Delivering a turnkey service solution, we assist in the daily banner campaign and updates, mailers, brand / website design and development and many other creative requirements.